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1. He's the most influential writer in the English language. For example, look at the common expressions and proverbs coined by the Bard of Avon.
2. His plays are epic, funny, and insightful.
3. Being able to quote and discuss Shakespeare will impress your teachers, parents, and that cute nerd girl/guy who works at the bookstore. In fact, reading "Hamlet" improves your odds of gazing lovingly into his/her spectacle-framed eyes by 75%.
4. He's the most influential writer in the English language. Did I mention that already? Yes, but I found another graphic to support my claim. And trust me, you'd rather read Shakespeare than Voltaire.